Download and customize a free Content Planning Order Tracker Weekly Excel template. Perfect for business, legal, and personal use. Editable and ready to boost your productivity.
Week Number
Date Range
Content Topic
Content Type
Publish Date
Status
Assigned To
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Date Range
Content Topic
Content Type
Publish Date
Status
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Content Topic
Content Type
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Content Type
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Content Type
Dropdown (Blog, Video, Social Post, Email, Infographic)
< td>Type of asset being produced.
Purpose
Text (from predefined list: Brand Awareness, Lead Gen, Engagement)
< td>Strategic goal tied to Content Planning objectives.
Assigned To
Dropdown (Writer, Designer, Editor, Videographer)
< td>Name or role of the responsible team member.
Requested By
Text
< td>Name of the stakeholder requesting content.
Due Date (Weekly)
Date
< td>The deadline for completion, aligned with weekly planning cycles (Monday–Sunday).
Publish Date
Date
< td>Scheduled publication date on website/social channel.
<
Status
Dropdown (Pending, In Progress, Review, Approved, Published, Delayed)
< td>Current stage of workflow — tracked in real time.
Priority
Dropdown (Low, Medium, High)
< td>Indicates urgency relative to other tasks in the same week.
< td>User-entered progress percentage to visualize workflow.
Week Number
Numeric (Auto)
< td=“Auto-calculated using WEEKNUM() function based on Due Date.”
Formulas and Automation
ID Auto-increment: Uses =ROW()-1 (assuming headers are in row 1).
Week Number: Uses =WEEKNUM([Due Date],2), ensuring ISO week numbering.
Status Color Coding: Linked to conditional formatting rules (see below).
Publish Date Alert: Formula in column “Days Until Publish”: =IF([Publish Date]>TODAY(), [Publish Date]-TODAY(), "Overdue").
Summary Totals: On the Status Summary sheet, use COUNTIFS() to calculate total items per status, priority level, and content type.
Conditional Formatting Rules
To enhance visual clarity:
Status Column: Green for “Published,” blue for “Approved,” yellow for “In Progress,” orange for “Review,” red for “Delayed.”
Priority Column: Red fill on "High," amber on "Medium," light gray on "Low."
Overdue Tasks: Any row where Publish Date < TODAY() triggers a red border and bold text.
Completion % Gradient: A color scale from light gray (0%) to green (100%) applied across the Completion % column.
User Instructions
How to Use This Template
Update Weekly: Open the template every Monday and update all tasks based on progress.
Add New Orders: Always add new content items in row 2 or below — avoid inserting rows within the table to preserve formulas.
Select from Dropdowns: Use data validation lists (found under Data > Data Validation) for Status, Content Type, Priority, and Assigned To.
Update Completion %: Adjust daily or every 2–3 days to reflect actual progress.
Check the Calendar Sheet: The Content Calendar visually maps due dates across the week — use this for quick weekly reviews.
Audit Weekly: On Fridays, review Status Summary for bottlenecks (e.g., 5+ items stuck in “Review”).
Example Rows
ID
Content Title
Type
Purpose
Assigned To
Due Date (Weekly)
101
Social Media Carousel: Product Launch
Social Post
Lead Gen
Designer
2024-05-13 (Monday)
102
Email Campaign: Spring Sale
Email
Engagement
Writer
2024-05-16 (Thursday)
< td > 103 < /td >
< td > How to Use Our App: Video Tutorial
< td > Video
< td > Brand Awareness
< td > Videographer
< t d>2024-05-17 (Friday)
Recommended Dashboards and Charts
Pie Chart: “Content Type Distribution” — Shows % of blog vs. video vs. social content planned weekly.
Stacked Bar Chart: “Status Overview by Week” — Compares Pending, In Progress, and Published items across recent weeks.
Line Graph: “Weekly Completion Rate” — Tracks average % completion over time to measure team productivity trends.
KPI Tiles: On the Status Summary sheet, use large text boxes with SUM/COUNTIF functions to display: Total Orders This Week, On-Time Delivery Rate, and Avg. Completion Time.
This Weekly Content Planning Order Tracker is not just a spreadsheet — it’s the operational heartbeat of any content team striving for consistency, visibility, and accountability. By integrating strategic goals (Purpose), task management (Order Tracker), and time-bound execution (Weekly), this template empowers teams to deliver high-quality content on schedule — every single week.
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